“Which is the best website to start a business?” – Quite a few clients asked us this question. And the answer is… every website. But, what do we mean by that? Do we mean any website is good for your business? No. The best website to start a business is one that is based on business intelligence and analytics. One that is strategically planned out by gathering important data about your brand, your target audience and tailored with a previously established in-depth research on your competitors. Using this large amount of data, you should segment it into important bits and analyse the content. This is where web designers, developers, graphic designers and marketers come together using specialised knowledge to craft your website.
It is crystal clear by now that having a website in today’s world is a necessity if you have a business. Regardless of whether you’re a small business or a massive corporation, a freelancer or a store, an amazing website is crucial for your brand’s success. It represents your digital persona, your company’s presence in the digital world. The benefits of having a website are countless. Firstly, you’ll stay competitive and use the Internet’s potential to grow your business. Around 71% of small businesses in the world already have a website. Secondly, a clear, well-designed website echoes your brand’s mission, goal and vision. It tells who you are, what you do, how you help people and how your service can be a life-changer to your clients. Moreover, your website can become the best tool for getting leads, a generator of long-lasting clients. Although, there are free builders out there on the web that could help you create a website, keep in mind that having a well-established website is a combination of technical knowledge, art, science, psychology and marketing. The best website to start a business is the one that is custom-tailored to your brand, your customers and follows the latest trends in web design, development & marketing.
Besides the content creation, appearance and performance, obtaining a good domain name is quite important for search engine optimisation and leaving a good impression. Having a short, easy to spell domain with the proper domain extension, one that is memorable and SEO friendly can highly boost your digital presence. The next thing down the road is purchasing secure, scalable website hosting with bespoke tech support.
So, we can conclude that the best website to start a business is the one that perfectly reflects your brand and the needs of your customers. A website that is easy to use, well-optimised, responsive and appealing for engagement and interaction. Nearly 40% of people will stop engaging with a slow website and poor user experience drives almost 50% of users to go with competitors instead. 73% of businesses invest in unique designs to distinguish themselves from the competitors and be recognisable by their customers. The best website to start a business is the one that tells your brand’s story. A digital storefront that prominently shows what you do. And designing a website that perfectly suits your brand can be a challenge, especially for someone who doesn’t know web design, development, graphic design & digital marketing.
But, is that it? Is this the end? Definitely not! OpenSight is a web development & digital marketing agency that can help you get the best website to start a business, the digital presence of your dream. Our team of experts have the experience and knowledge to work with you to ensure your website attracts potential consumers, engages with them, nurtures the relationship and provides constant growth to your customer base. Moreover, we always place our client’s trust and satisfaction first which means, we’ll be there for you to consult, maintain and update your website by the latest trends.
Take the first step to your digital growth! Let’s get in touch now: https://opensight.co.uk/contact/