Brand Strategy


Get Extraordinary Business Results and Outflank Competition with a bespoke brand strategy agency

We create unique brands with iconic logos,
powered by a data-driven brand strategy for business growth.


Brand Strategy

An extraordinary brand strategy not only defines your brand identity and creates concrete long-term goals – it also evolves with your brand over time and helps make sure your goals are met. As a branding agency, we create bespoke, data-driven strategies that send a clear message to your customers. 


A team of professionals guide you through each step of the strategizing process, analysing data and providing insights on the best approaches to take for your brand. Our branding plans transform your brand into a lead-converting, sales-exploding powerhouse.

8 Things to Skyrocket your Business in the Digital World
Without Wasting Months in Research:


Brand Purpose, Vision and Mission

Your audience loves to hear your story. We can help you develop a strong, enduring brand which reflects your brand purpose. We help brands establish a purpose which resonates with your consumers’ needs. A brand plan that sparks curiosity to keep them coming back to you. OpenSight can help you send a clear, powerful, easy-to-read message which answers the question why you exist and how you can solve their problems.



Going with the flow of your business without having a distinct strategy is okay, right? WRONG! Discover the ways to make your sales explode with having a data-driven, carefully crafted brand vision. We can help you do a detailed analysis of your target consumer base. The brand vision determines your goals for the future and having a clear picture of what they are is the first step. Then, we can form your brand mission or the actions you will take to send your business to the top.


Target Audience/Market Analysis

We perform an in-depth marketing analysis that studies all the aspects of your target market. We make sure that your brand has the data to tune with your consumers’ needs and attitudes while moving up the competition.

Our business intelligence tools segment information about preferences, demographics and behaviours of your customers. Based on the acquired data, we guide you in executing the most ideal marketing campaigns for your particular niche.

While your business delivers excellent products and services, we do the heavy lifting, ensuring your brand positioning among the first.


Core Values

What You Should Never Do when building up your business? – Avoid the steps for building your guiding principles, your Core Values. It may seem simple and straightforward, but identifying the key points that represent you and the characteristics of your brand’s personality take a lot of research. 

As a proven brand strategy agency, we have the team of experts to guide you through the process. We will help you discover those values and incorporate them into a concrete and actionable brand strategy. A brand plan which guarantees lead generation and sales growth.


Brand Personality & Voice

Brand personality is what makes you relatable to your customers, while your brand voice ensures that your message is heard by your target audience. The truth about Brand Personality & Voice is – You need to choose the language and words of your consumers. Your brand must have the right type of digital content, images and graphics that resonate with your client base.

OpenSight, being a brand strategy agency, has the marketing experts and tools to provide you content that converts. Content that makes customers curious for more. Using our data analysis, you can rest assured that your copy sends a powerful message that boosts your brand’s growth and awareness.

Where to find the right tools and advice to supercharge your business growth?

You’re already there. Our business analysis tool Profectus will provide you in-depth, personalised insights to help you stand out from the crowd.
And it’s completely Free!